Creating a brochure for this umbrella organisation for the London's Development Trusts presented an unusual hurdle: with so many varied trusts scattered across the capital and the general logistics of organising so many shoots involved in so many locations, the expense of using a photographer would be prohibitive.

It was decided that an alternative solution was required, and so Genki developed an illustrative solution that enabled the project to not only come in on budget but also communicated through its design, the colour and energy that the Development Trusts are trying to bring to their areas in which they work.

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